Let’s be clear upfront – this is not your standard competitive analysis. Those aren’t all that hard to build. And if you don’t have one, build one. Don’t assume you already know everything you need to know about your competition.
Incyte Strategies LLC steps up the competitive analysis a couple of notches. We cover the basics, then we go beyond. For instance, if you participate in government bids, are you currently getting copies of all the bids submitted so you can analyze what the competition says about itself, what it thinks its outstanding points of interest are to this account, what price points and incentives they give, what their service programs include and what performance guarantees they’re willing to give?
Once we’ve assembled in-depth data of all types, Incyte Strategies LLC reviews it all to identify “actionable opportunities.”
We find ideas worth testing. Ideas that could improve your service, your product mix, your sales messages, your market positioning, your bid success, even your customer service. Bottom line: ideas that can increase revenue.
If you’re ready to use the competition to defeat itself, contact Incyte Strategies LLC to learn more about our Competitive Differential Analysis™.